Hits the news stands.
I haven't been to the Grand Canyon ~vs~ I haven't been to the Grand Canyon… yet.
My neighbors don't have winter coats… yet.
"Did you see the new Madmen?" "Nope. Not YET."
I don't know. Yet.
The word YET gives hope to a lot of don'ts, haven'ts, and nevers.
We put up the Yet Board as part of a team exploration for a finance client.
It's not a campaign. Yet.
Pixels on Screen 1024 x 768, 2011
Problem: Marked-up pages give writers a sinking feeling.
Solution: Lift everyone's spirits with a balance positive feedback.